The Role of Credibility in Social Media Influencer (SMI) Marketing: A Consumer Perspective.
Journal of Business and Management Research,
[S. l.], v. 3, n. 1, p. 1042–1055, 2024. Disponível em:
https://jbmr.com.pk/index.php/Journal/article/view/208. Acesso em: 14 apr. 2025.